True Color

Earlier this year, PRIME Apparel has released a new initiative that aims to spark confidence and let everyone know that it’s okay to show your #truecolor in the saturated world we live in today. This story-telling moment features six fascinating personalities wrapped in our essential garments; Nadya @sailormoney, Ray Shabir @rayshabir, Aldo Lim @aldooolim, Chloe Clau @chloeclau, Jordan Lee @imnotjordaddy, and Ian Hugen @_ianhugen_ that reflect the essence of being comfortable in your own skin. 

Starting with PRIME’s first video that features Ray Shabir, he shared his stories on how he discovered his #truecolor, breaking the gender norms, and we are happy to say that he ended up being cooler than the rest of us through our first interview series. To watch his interview, click here and be prepared to have a blast.

Our second interview was with Jordan Lee, who shared his journey of self discovery to find himself and why it matters to be confident and express your #truecolor in your own way. He talks about the support that he has had and how it has made him to who he is today. Click here to watch Jordan’s interview.

Next up was Chloe Clau, the illustrious model that we all adore. She shares her roller coaster ride to embrace her #truecolor and why at the end of the day self-love is the most important thing. Check out the full story by clicking here.

PRIME’s fourth muse is Ian Hugen, a proud trans woman who wishes to inspire people about embracing one’s beauty and true self. Ian gets vocal about her #truecolor pride and why we shouldn’t hate the things that we don’t understand. Watch the full video here.

Moving on to our fifth interview, Aldo share his beliefs that we should try to be the best version of ourselves and that each of us has the right to express our #truecolor in our own way. Click here to watch his interview.

Last but certainly not least, we caught up with the ever colorful Nadya as she shared her #truecolor realization and how she embrace it to spread positivity all around. Her free spirit surely has made us laugh and enjoy what Watch our last “True Color” interview series here.